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Sports & Recreation Venues

Meydenbaur Center

San Jose Sharks Ice Arena                San Jose, CA


Strategic Venues Studies was retained by the City of San Jose to assess the feasibility of the proposed expansion of the Solar4America Ice Center, including an AHL arena that will be the home of the San Jose Barracuda. This  project is evaluated the impact of two additional ice sheets on the financial operations of the facility and preparing an independent assessment of income available for debt service. Work included interviews with existing users and tenants, an analysis of sports participation trends, a peer venue analysis, and the projection of future use and financial operations. The City will used the results of this study when approving the project’s bond financing.

St. Louis Ice Center            Maryland Heights, MO

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Opened in 2019, the St. Louis Ice Center is a four-sheet ice facility that accommodates youth and adult hockey and skating programs and serve as the practice facility for the NHL's St. Louis Blues. Catherine Sarrett managed a market and feasibility study that projected the facility's potential use by various hockey clubs and recreation programs, preparing detailed ice time schedules by season and revenue generated by ice rental and program fees. Ms. Sarrett's report and financial projections were used to evaluate funding capacity and are included in bond financing documents.

Photo courtesy Generator Studio

Asheville Tourists Baseball Club      Asheville, NC


The Asheville Tourists Baseball Club retained SVS to perform an economic impact assessment of the clubs operations on the City of Asheville, NC. Currently playing in McCormick Field, one of the oldest stadiums in the Minor League Baseball, the economic impact study assisted the Team and City when evaluating whether the economic impact of maintaining the Team as an MLB affiliate justifies the costs associated with mandatory capital improvements of the stadium. The work included a detailed analysis of current operations, developing visitor spending estimates, and an IMPLAN analysis.

Creve Coeur Park Soccer Complex     St. Louis, MO

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Opened in 2018, the Creve Coeur Park Soccer Complex contains 13 artificial turf soccer fields and two natural grass youth fields. Prior to construction, St. Louis County sought to understand the potential use and economic impact of the complex on the local economy. Catherine Sarrett managed market and feasibility study that evaluated competitive and peer soccer complexes throughout the U.S. and projected regular use by local soccer clubs for training and league play. She also assessed trends in the sports and the complex's potential as a regional soccer tournament destination. She prepared a projection of financial operations and the economic impact created by out-of-town tournament attendees.

City for Champions             Colorado Springs, CO

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Colorado Springs is home to the U.S. Olympic Committee and dozens of national governing bodies in Olympic sports. The City for Champions is a proposed multi-venue sports-based development that would complement a new Olympic Museum in downtown Colorado Springs. To support funding through a state tourism fund, Catherine Sarrett managed a market and feasibility study that evaluated potential out-of-state visitation. The study included an assessment of use potential through sports trends research and interviews with national governing bodies. She made recommendations for an indoor multipurpose sports complex and professional soccer stadium that would also support a minor league baseball team and projected the operations of both venues.

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